James A seemingly ordinary person with a troubled lifestyle. He experiences frequent blackouts and heavy headaches, but attributes them to stress. James relies heavily on prescription pills to ease his constant headaches, unaware that they are exacerbating his mental instability.  

​

A series of gruesome murders begins to terrorize the city. The killer is described as a shadowy figure, wearing only a white mask and a black coat to hide his identity,  with a penchant for violence and a taste for blood. 

​

 Seeking relief from his mental anguish, James goes for a walk. James stumbles upon a gruesome scene: a dismembered body  as he encounters a mysterious stranger, caught in the act of murder, unaware that this stranger is a manifestation of his own dark alter ego. Horrified and Scared, james runs for his life away from the stranger to which is his own self however due to the heavy intakes on the pills, his memory of these acts are erased and blurred away. The video ends with a shocking twist: the killer and James are, in fact, the same person. Jame's mind has been fractured, creating a separate, murderous entity within him.